The Clear Objectives of your Business
When we have many projects in mind and do not know what we focus our attention on hard times, so this will give clear and concrete example. If you want to learn to play chess, well we can go to the local bookstore, buy a book that teaches the basic moves of chess, how to move the bishop’s pawn, the horse, the different rules of the game if they move to the right to left, if they can not jump or skip, if you can eat or not eat, how to castle, why not castling, etc., and teach us a series of plays.
After reading the book, saying: “I know how to play chess.” And indeed we know, because we know what the rules are. But if you never played a game of chess with someone, or a computer, it is the same as not knowing anything, because it really is that practice makes perfect.
We know all the rules of the matter, but if we do in practice is the same as if you did not know anything. So that the recommendation is to take action.
Notice that in the same case of chess, even if we know all the plays, it is more likely that the first time we play with someone who has experience, we will annihilate. And why is going to do? Because he has the experience, and can anticipate what the next step we’re going to give, and so on.
So that the only thing that will allow us to succeed online or offline, in a business, personal or professional life, is to apply what we learn. If we do not, is the same as if we had nothing.
Many people already know the rules, know how the move online, they know the importance of having a list, how to segment lists, why is it important to ask the name and e-mail, the ways to do how to build landing pages, how to use persuasive elements to increase conversions, how to test … We could go on listing many of the things that involve being an expert in marketing and business over the Internet. But if they do and do not apply or do not live in the flesh, is the same as nothing.
“The only difference between an amateur and a professional person in the world of marketing is just a dollar.” What do we mean by this?. To that we can become a pro with our first sale. The first dollar you earn on the Internet, establishes us as professionals, because once we know make our first dollar, and if we know why and how we did, we will replicate the system and earn ten, hundred, thousand, ten thousand, hundred thousand dollars. But the only way to sell that first dollar is taking action.
